Microsoft has released another ad, this time attacking Apple’s iPod. This ad suggests that it costs $30,000 to own an iPod. Stating that it costs $1 for a song from iTunes.

This is true, however no one is making you buy your music from iTunes. Of course, the ad goes on to promote Zunepass, a subscription bases music service by Microsoft. What they don’t tell you is the second you stop paying Microsoft, your music explodes. The market has repeatedly shown that it does not want subscription media services, instead consumers want to own their media.